By Roberto Medrano
November 27, 2012
The need to effectively utilize APIs is increasingly becoming a critical need for organizations that rely on software to run their business. New revenue channels can easily be created, and integration with partner and customer services is much easier with enterprise APIs, and forward-thinking organizations understand that it’s crucial for them to become smart about… Continue reading →
By Roberto Medrano
November 20, 2012
This year isn’t over yet, but having had a few intense, whirlwind weeks in our recent schedule, we’re taking inventory of some of our accomplishments of 2012 and we’re beyond pleased. The last couple of weeks especially have been notable for us as we announced a new Enterprise API Platform, launched our Open Developer Community,… Continue reading →
By Roberto Medrano
November 15, 2012
We just wrapped up a very successful experience at the 11th Cloud Expo, which was held last week at the Santa Clara Convention Center. It was an exciting, packed event for SOA Software. We debuted our two new products: The Enterprise API Platform and our SOA Software Open™ platform, a free offering that brings App… Continue reading →
By Roberto Medrano
November 6, 2012
When all the talk of security, scalability, manageability and all the other aspects of software is done, we can get the heart of the matter – developers. There may be a group of MBAs who spend months with PowerPoint and Excel to plan something really big, but it’s the software developers who execute and create.… Continue reading →
By Roberto Medrano
November 5, 2012
It has been a whirlwind for us, so we can only imagine what it’s been like for our customers and partners. We’ve been heads-down creating a variety of products, tools and processes to create a comprehensive enterprise API platform, and today we launched it at Cloud Expo West 2012. See press release here. Today we… Continue reading →
By Roberto Medrano
October 18, 2012
Our focus is enterprise API management, and we’ve been very successful at helping major companies extend their influence and business activities to millions of users. While enterprise is where we make our living, the development and usage of APIs – any APIs – is something we find wildly exciting (and that’s not said facetiously –… Continue reading →
By Roberto Medrano
October 15, 2012
When a programmer sets out to construct a business-oriented API, he or she has to strongly consider what data format best fits the company’s needs, as well as the intended end-users. Some formats are more user-friendly than others, which makes them suitable for a consumer (B2C) application. For a limited B2B interaction, a Web-friendly JSON… Continue reading →
By Roberto Medrano
October 9, 2012
GigaOm published an enlightening piece [ http://gigaom.com/2012/10/06/business-process-api-ification-the-lego-promise-fulfilled/ ] by Mayfield Fund partner Robin Vasan, Business Process API-ification: The LEGO promise Fulfilled. As a successful venture capitalist, Vasan brings an interesting perspective to the current thinking about the API economy. It’s primarily because he thinks the API-ification of applications will only truly be successful, and that… Continue reading →
By Roberto Medrano
October 8, 2012
The recent surge in the popularity of APIs among the consumer public has sent companies scrambling to the programmer’s drawing board to devise their own. Much of this has to do with the continuing trends of portability in electronic devices (e.g, Smartphones and Tablets) which – as it turns out – are a natural medium… Continue reading →
By Roberto Medrano
October 5, 2012
In the early days of API promotion, there was mostly a simple release-and-sit-back approach taken by most enterprise-level businesses seeking to put their product into the hands of the waiting public. As niches saturate, the public is still waiting but now there are so many competitive products rushing to fill their hands that active promotion… Continue reading →
By Roberto Medrano
October 2, 2012
When you consider what is happening in retail sales and information exchange in the tech world, this will probably be known as the Age of Interconnectedness. Given the preeminence of the application programming interface (API) in allowing the disparate languages that direct these programs to understand each other and relate the results to the end-user.… Continue reading →
By Roberto Medrano
September 26, 2012
It’s no secret that shortly after search engine optimization took the world of online advertising by storm, the elements that would someday catapult social media up to share the same sphere of popularity took root, as web developers and web surfers alike began to organize forums and newsgroups online to promulgate shared interests. Today, this… Continue reading →
By Roberto Medrano
September 13, 2012
More often than not, with simplicity comes greater risk. Making platforms more user-friendly tends to make them more easily compromised by system breaches, by virtue of the fact that there are more elements instituted – precisely to make an interface more readily embraced by a wider network – through which attacks can occur or software/hardware… Continue reading →
By Roberto Medrano
September 10, 2012
Things are always obvious in retrospect. This mantra applies just as much to the emergence of the enterprise of application program interface (API) from the exclusive use of specialists in the B2B arena to their widespread public consumption. Granted, the results of APIs have always been accessible to the public-at-large. However, the current dynamic utility… Continue reading →
By Roberto Medrano
September 5, 2012
It used to be that companies employing the website visibility tactic of search engine optimization (SEO) could allow this to form the entirety of their online marketing strategy. Targeted visitors would come pouring into their site just based on the keywords. Even in the early days of the most popular application programming interfaces (APIs) –… Continue reading →
By Roberto Medrano
August 24, 2012
APIs are precisely the long-missing bridge in facilitating B2B interaction, addressing businesses that generally haven’t thought about their respective capacities for interfacing when they’re in production. This makes any future, mutually beneficial liaisons that much more difficult to execute. APIs lowers these technical barriers, allowing businesses to collaborate effectively in the interests of their now… Continue reading →
By Roberto Medrano
August 20, 2012
For the average business, building an Application User Interface today has more advantages than ever, and is worth the investment in time and resources. The current landscape is generously accepting of APIs as a necessity for a business to maximize its interaction with the public upon which it depends, given the emergence of so many… Continue reading →
By Roberto Medrano
August 16, 2012
With the massive migration to the mobile platform, increasingly widening net of social media, and the blooming use of the cloud by most businesses, it can be tempting to think that enterprise API development and management will herald a whole new set of rules for the companies of today and tomorrow. The potentially dynamic universes… Continue reading →
By Roberto Medrano
July 31, 2012
The proliferation of APIs is a sign of the tech times, with many companies just starting to understand their power in the wake of both the social media explosion and the inroads that mobile marketing are making into the consumer sphere. For the business person who’s just coming onto this burgeoning scene, it’s certainly not… Continue reading →
By Roberto Medrano
July 9, 2012
The better part of my May and June was spent travelling to industry conferences and meeting some incredibly smart customers, partner, and analysts at #gartnerAADI, #gartnerEA, #gluecon, #RedHatSummit and #CloudExpo, and the primary topic was cloud computing. I heard so much about cost savings, ease of implementation, improving agility and all the other aspects of… Continue reading →